What’s New This Week in SEO

The Machine Learning Revolution: How it Works and its Impact on SEO https://moz.com/blog/machine-learning-revolution Eric Enge from Moz breaks down the basics of machine learning with concepts and examples. Check out the section at the end titled “How machine learning impacts SEO” for some interesting insights. Google updates its Webmaster Guidelines https://yoast.com/google-webmaster-guidelines-update/ No big surprises here.…

Keyword Research 101: How do I know what keywords to track?

Finding the right keywords to track for your site can be a bit of an art and a science. A few years ago it was pretty easy – just check Google Analytics for the keywords it says you’re ranking for, and then supplement your list from there. Google’s switch to running most of their searches…

SEO Control Center v1.2 Released

Today we released v1.2 of the SEO Control Center plugin on WordPress.org. This release contains a number of user experience improvements, bug fixes, and some enhanced data capabilities we’re excited to debut. Most of the improvements can be seen on the All Keywords page. We’ve updated the columns to display that day’s rank alongside the…

Using Calculated Metrics in Google Analytics

Last month, Google introduced a new feature in Google Analytics called “calculated metrics,” allowing anyone to create a custom metric in Analytics calculated from existing values. Once created, calculated metrics can be viewed in custom reports, custom dashboards, and unsampled reports – making the data available as if it’s a default metric in Universal Analytics.…

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About Us

We build productivity tools and integrated data solutions for marketers using WordPress.

Born out of agency work, we saw an opportunity to build better tools for marketers and developers.

Who We Are

Tom Hall
Tim Howe
Front-End Development
Matt Harrison
Back-End Development